Weekend BO Smells Sweet!

1 Paranormal Activity 2 - $41,500,000 - (new) $41,500,000
2 Jackass 3-D - $21,600,000 (-57.1%) - $87,147,000
3 RED $15,000,000 (-31.1%) - $43,483,000
4 Hereafter - $12,005,000 (+5,348.8%) - $12,320,000
5 The Social Network - $7,300,000 (-29.2%) - $72,931,000
6 Secretariat - $6,917,000 (-25.8%) - 37,360,000
7 Life as We Know It - $6,150,000 (-31.3%) - $37,615,000
8 Legend of the Guardians - $3,175,000 (-24.9%) - $50,172,000
9 The Town - $2,720,000 (-31.6%) - $84,653,000
10 Easy A - $1,750,000 (-33.5%) - $54,785,000

What I find interesting - the (%) is percentage of change from last week, and often films go into a 50% free-fall where they earn half of what they earned last week. Except, the drops seem more modest this week. Did more people go to the movies? Or was it spill over from sold out showings to PARANORMAL 2?

PA2 set a new record for horror movie opening weekends, beating the long time leader THE GRUDGE. And JACKASS 3D has now made more than the first film made in its entire run! Movies (in the cinema) seem to be doing well. 2010 is ahead of record year 2009 in cash (+12%), but behind in ticket sales... and that's in a year with a lot of not-so-good movies. So, there will still be films in the near future, and those films will need screenplays... or people who come up with dangerous stunts for a bunch of idiots to try in 3D.

- Bill
IMPORTANT UPDATE:
TODAY'S SCRIPT TIP: Late Starts - and SIGNS.
Dinner: Togos - #9.
Pages: YES! Saturday I finally finished the assignment rewrite, Sunday I wrote 4 blog entries for Script Mag Online (lessons based on tips), and worked on some other things.
Bicycle: Sat - Yes, Sun - Rain.
Movies: HEREAFTER - there will not be many people here after the first half hour of this boring film.